The Complete Guide to Marketing Your Law Practice |  | Authors: James Durham, Hollis Hatfield Weishar
Creator: Hollis Hatfield Weishar
Publisher: American Bar Association
Category: Book
List Price: $89.95
Buy New: $42.99
as of 9/5/2010 16:04 CDT details
You Save: $46.96 (52%)
New (3) Used (14) from $25.32
Seller: Bargainblowouts
Rating:  3 reviews
Sales Rank: 2223765
Media: Paperback
Pages: 229
Number Of Items: 1
Shipping Weight (lbs): 0.8
Dimensions (in): 10 x 7.2 x 0.7
ISBN: 1570737401
Dewey Decimal Number: 340.0688
EAN: 9781570737404
ASIN: 1570737401
Publication Date: April 1, 2001
Availability: Usually ships in 1-2 business days
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| Editorial Reviews:
Amazon.com Review
Unless you regularly attract new clients, your great legal skills are not being tapped. This book is filled with practical ideas, outlines, strategies, sample worksheets, and marketing plans. Topics include developing an approach, getting organized, implementing marketing strategies, and maintaining a thriving program. --David Marshall Nissman, J.D.
Product Description
Beyond excellent legal skills, a successful law firm needs effective marketing approaches and sound business development. Packed with practical ideas, outlines, strategies, sample worksheets, and marketing plans, this business guide will help any law firm establish winning marketing techniques. Topics include developing an approach, getting organized, implementing marketing strategies, and maintaining a thriving program. Also discussed are budgets, marketing retreats, client-focused newsletters, Web marketing, public speaking, and training techniques.
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| Customer Reviews:
 A must August 19, 2002
Paul Pomerleau (Quebec, Canada)
0 out of 3 found this review helpful
It's a great book that every lawyer (partner or associate) should read and read again. No theory. Just real life stuff. And many many good ideas.
A must August 19, 2002
Paul Pomerleau (Quebec, Canada)
1 out of 5 found this review helpful
It's a great book that every lawyer (partner or associate) should read and read again. No theory. Just real life stuff. And many many good ideas.
 Good book, but not useful for a small or solo firm July 2, 2001
41 out of 41 found this review helpful
Overall this book had a lot of good points which I hope to incorporate into my practice. However, there is only one thirteen page chapter on how to market yourself if you are a solo or small firm. The majority of the rest of the bok is on how to market a larger firm. As a solo practioner I would have liked to have seen more information in regard to my situation.
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